I'm Zach Straley, a sales engineer and demo producer who helps teams turn complex software into clear, buyer-ready stories. I combine product discovery, technical demos, and polished video production so people can understand what your software does and why it deserves attention.
At Qmatic, I spent four years in technical sales for customer flow software used by DMVs, banks, and hospitals. That meant live demos with buyers, RFP responses, custom demo environments, accessibility compliance, and Power BI dashboards built on the product API. The through-line: figure out what the product actually does better than the alternatives, then prove it to whoever's evaluating it.
Before that, I was a systems administrator at Purdue Federal Credit Union for three years, handling endpoint provisioning, internal training, and the kind of work that teaches you how software actually runs day to day.
If you're hiring a sales engineer, you want someone who can get up to speed on your product fast, understand the competitive landscape, and represent it credibly in front of technical and non-technical audiences. That's the work I've been doing.
We're entering an exciting era where anyone can create anything! But who knew the final boss all along was actually marketing? Let's bring this thing home together. Just tell me what you've built, what kind of content you need, and where you'd like to share it.
A documentary YouTube channel about cultural memory: the retail chains, playgrounds, and tropes that shaped a generation before quietly disappearing. Where my corporate work is tight and structured, this is where the editing runs wild.
Enter the channel →
Hiring for a sales engineering role? Email or connect on LinkedIn with the role details.
Built an app and need demo videos? Same inbox. Tell me what you built, what kind of content you need, and where you'd like to share it.